Tuesday, March 27, 2007

Microsoft even copied the "Wow" ad campaign



While you probably have noticed that a lot of Vista's features have been available in Mac OS X for ages, you may hardly believe that Microsoft has also got inspiration for its Vista's advertisement campaign from... Apple.

Look at these pictures taken at Apple WWDC (August 2006): Bertrand Serlet, Apple's Senior Vice President, explains that not only applications developed by Apple are functional and easy to use but they also provide the "Wow effect".

Dear Microsoft: ... after establishing your Development and Research Department in Cupertino did you move there the Marketing Department?

6 comments:

Valentins hemliga kammare said...

what are you? 12 or a retard? do you really think that apple invented everything, or that they were the first ever to have the "wow" in a commercial?

tciddaniw said...

Yeah, Apple talks about "Wow effect" and four months later Microsoft starts the "Wow" campaign...
Seems strange to me.

Mario said...
This comment has been removed by the author.
Mario said...

Since you use an OS with copied features I have a gift for you.

tciddaniw said...

Sorry, wisher, no one can deny these two videos:

http://tciddaniw.blogspot.com/2007/01/windows-vista-is-not-rip-off-of-mac-os.html

tciddaniw said...

Click here for the videos